Be Found By Customers In Your Area
Local SEO strengthens your visibility when people in your area are searching for your services. We help position your business in Google Maps and local search results so you become the trusted provider in your community.
Local SEO
I am a local SEO expert. If you’ve found my page, then my strategy works. I am based in Sydney, however I service the whole Australian market, and can even help out internationally. No matter what area you are in or where you want to target, I can help drive leads to a local audience.
Local SEO is important as appearing as a local provider can also help you convert leads. Customers often want to support local businesses or they feel comfortable with someone that knows the area. This strategy works particularly well if you are say a trade business, where they see you as the “local plumber” and able to respond fast.
I can help build campaigns that also allow you to target other areas and regions where you may not be based and not be considered the local. It doesn’t hurt to be perceived as a local player even if you’re not from the area, provided you can still adequately service that area and give the same level of service you would in your own backyard.
For example, you might be a plumber based in Parramatta. If you’re willing to travel, what’s to stop your business being the local plumber in north Sydney? We can set up your page to become a local player in any region you like. In fact, this is one of the fastest ways our clients have grown, allowing them to expand their teams and generate new income streams.
Google map listings are also an important factor with local seo. A map listing in your local area further shows you are close, can get it done fast, know the area and if you have positive reviews, this builds trust with the local audience. We can help build and manage local business listings to drive local leads.
See the example below. You can see for a search of plumbers in Bondi. You will find that it typically shows local listings. However, you can also pay google to serve your business in a local area that you’re not in.The company listed in the group “Rapid Service Plumbing” is actually from Revesby, but they have paid a google ad to appear local.
A Local SEO Consultant you can Trust
Having ran my own small and medium businesses and working in mutli nationals, I have learnt lots over 20 years. I am here to share this experience with you and apply the wisdom I have gained to help you build your business.
I understand the pressures business face and the shortage of cash flow. Every dollar needs to make a return. Let me help you be seen as the local area expert by implementing a tested and successful local seo strategy.
Our Success Is Measured By Results
Key results
- 200+ keywords ranking in top 3
- 100 number 1 results like “party hire”
- Increase in sales 10 fold
Key results
- Number 1 results for “female accountant”
- Top 3 for “small business accountin
- Lead growth of 250%
A quick guide to a successful local SEO strategy
- Ensure you have a Google Business Profile set up: Do you currently have a google business profile? If not, simply log into google and you can set this up within 15 minutes. Ensure you have as much details as possible. Be sure to include your address as this is a big factor in your listing showing in your local area. It’s also handy to ensure you have a lot of pictures and information there.
- Reviews: Seeking reviews is super important. If your competitors have many more reviews than you, Google will likely favour them over you as they see them as a more active business. Encourage your clients to write reviews, and where possible if you respond to the reviews try and mention your local area and the product or service you are specialised in. Google will pick these constant mentions up
- Local Citations: Ensure your business name, address, and phone numbers are placed in as many places as possible. Make sure your address and phone numbers all match too.
- Local Content & Keywords: One of the easiest ways to ensure a successful local seo campaign is to create location specific pages with the names in the URL, and put information and keywords relevant to that market.
- Schema mark-up: This is a file we can upload into the back end to give the google robots an exact script of what you do and what are you service.
- Build a local link profile: If you’re able to acquire local links in your area this will help build trust from Google that you are the preferred local supplier. For example, there may be councils, associations, community days, school events or festivals in your area. If you align with these and get a link this can be very beneficial for local seo.
Frequently Asked Questions
Do you have lock in contracts and upfront terms?
How long does it take to rank for a search term?
There are many factors that affect the time taken to rank for a keyword. This is a complex questions revolving around many factors, but some of the obvious ones are:
How competitive are your keywords? If you’re in super competitive industries where leads are worth a lot of money and there are lots of competitors spending money to achieve results, this will mean you will have to outwork them to get above. If they’ve spent lots of money and time doing this, it will naturally take longer
Age of your domain name: If you’ve just registered your domain name recently, chances are you don’t have much historical value with google. Like any situation, trust is built over time. Google gives preference to domain names that have history with google. A domain name that is 10 years old will respond better to our work than a domain that has recently been created.
Relevance of your domain name: If your domain is naturally key word rich, this can also help. Though not essential, a good domain name can help drive quicker results. Take a website called www.sydneyplumber.com.au, its going to rank quicker for the keyword “sydney plumber” than a site such as obrienplumbinggroup.com.au.
Has toxic work been done on your site in the past: We often take on sites that have had multiple agencies and seo consultants do work on them in the past. Whilst some of these works have been positive, more often than not a lot of the works harm the site more than they do good. This can take time to identify and untangle, increasing the time taken to rank a site. If a site has been penalised its our job to find out why, fix it and encourage google to come back once it has been fixed.
Budget: We strive to deliver results no matter the spend for each client, however a larger budget means more time and resources can be allocated to working on your site and getting quicker results.
How much do you services cost?
We don’t have a set fee as such, we assess each client on a case by case basis. Depending on your industry competitiveness, current state of your website, previous seo works implemented, the amount of keywords you want to rank for, your overall online objectives all determine the cost. We base cost on how much time is required to achieve your goals.
Prices are very affordable based on the industry averages, and you’ll find we deliver better results than most for half the spend. You’re welcome to book a website audit and face to face consultation, all which are free and there is no obligation to go ahead.
How do we pick the best keywords for our business?
We assist with this, using a variety of in house tools and software which analyse your industry and competitors. We also discuss with each client what they wish to be found for. We cam often find words within your own business that you may have missed or not focused on that can deliver high return on investment.
How do we keep track of your work and results?
We provide a monthly detailed report, identifying wins, losses and what we are working on to reach your goals. Being small, you can always call or email us at any time to discuss any questions or ideas you might have.
Need a Free local SEO Audit?
If you’re struggling to be found in your local area, we can help. I can do an audit of your site, maps listing and linking profile and determine what needs to be done to fix this. Often local seo strategies are the easiest to execute and typically have the most profound positive effects on leads.
Contact me today and I’ll happily send you a report and strategies to fix.